Mac gain 10% of Web Share
Web use statistics prove that the Mac continues to gain even more market share from Windows-based computers. According to various web analysts Mac web share has increased by 0.3% since December 2008 which is a staggering figure. Even use of Apple’s Safari browser have increased to 8.29 percent in January, up from 7.93 per cent in December. However some of those Safari hits come iPhone and iPod touch users and others come from people who are fooled into installing Apple’s browser on their Windows machine.
The strong percentage increase in December could of been down to the fact that people are more inclined to stay at home where the Mac is more of a home computer rather than business so that may explain it. However even though people returned to work in January 2008 which is a sign that Windows is really starting to loose its grip on the web market.
The seemingly minor monthly rise works out to an annualized rate of 3.6% and 3.6% rise in market share is far from small potatoes especially considering that in the declining market through which the world is currently grunting and groaning, every user is precious. Apple always seem to do better with machines for the home rather than the business because they are far more fun and easier to use. Windows machines are normally used in the office for business where Windows machines are very useful.
This is just adding to the ever growing battle between Windows and Apple Mac which seems to never end. Personally, I really don’t mind either machine interface. They offer unique things depending on what you want to use it for. Either home or office. The choice is entirely up to you! Although I personally use Mac machines as they are far easier to use and never let you down. Windows machines are more inclined to work for about two or three years and thats it.
No Apple for this years Macworld Expo
In a shock and surprising move, Apple has said that it is to abandon the annual tech seminar event called, Macworld after this January's event. News is still circulating that Steve Jobs, the Chief Executive Officer for Apple will not be addressing the seminar after more fears about his health. Steve Jobs suffered a bout of pancreatic cancer four years ago and it is reported that concerns have risen once more.
An Apple spokesman, Steve Dowling said that he did not want to discuss the issue of Steve's health and said that the reason they are pulling out of the Macworld seminar is because they are not relevant anymore. "Apple is steadily scaling back on trade shows and in recent years is reaching more people in more ways than ever before", Mr Dowling stated. It is reasonably understandable considering that over 3.5 million people visit the Apple retail stores and much like any other company, trade shows are a small part of how they can reach their audience. Although Apple have scaled back on the trade shows they have put more money into promoting their promotional adverts on television and all over the internet like they have in September this year to launch the new 3G iphone.
The Macworld expo is regarded by many people as the highlight of the year for Apple fans as new products are introduced by the charismatic Steve Jobs. However Steve's last appearance at the Macworld expo shocked many worried fans as he appeared extremely gaunt and weak. All we can hope is that Steve recovers as soon as possible as he truly is a loved character amongst the Mac community. The main thing obviously is that Steve recovers as soon as possible. I can understand Apple's choice to back out of trade shows however it is important for your audience to interact and relate to a face on the company and Steve Jobs performs this job very well indeed.

